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Edinburgh TV Festival
Marketing & Design Executive (2022-)
In 2022 I returned to the Edinburgh TV Festival, in my new role I had more responsibilities than in 2021. I was responsible for the creation of all design assets and marketing strategies for multiple events, including the Edinburgh TV Festival, the Edinburgh TV Awards, and the New Voice Awards.
During my time, I innovated new designs and marketing within existing brand guidelines, and established annual refreshes to multiple brand identities within the Festival group.
My responsibilities also included creating video + motion graphic content for both marketing and editorial purposes, collaborating to manage multiple social media channels, producing both digital and print advertising, and liaising with external partners such as ITV, YouTube, and Meta.
Deliverables
Festival Identity, Social Media, Motion Graphics, Video Editing, Marketing Strategy, Print Assets, Print & Digital Ads
